Case Study

1 Postcard Sequence... 7 deals!

1 min read
1 Postcard Sequence... 7 deals!

Investor Spotlight

Issue #14

Featuring Tarah Fernandes - Bumble Bee Properties

 

7 Figure Business in 14 months

  Tarah Fernandes and her husband built a 7 figure wholesaling business in just 14 months using direct mail. The first postcard sequence she ran created 16 deals! She is now starting on her second postcard sequence. They're aiming at over 300 deals per year. They've got teams in place, process, and of course, WEEKLY marketing using multiple mediums. But they didn't start like this. They started in the DFW area and hit the secondary and tertiary markets. They were a small operation that started with only a $3,000 per month marketing budget. That grew over time. Everything they got a deal, they increased their marketing budget little by little. Let's dive into how they found 6 deals with one postcard...

The Story

Tarah and Bumble Bee Properties sent out one set of the BPM Comic Card Sequence. They sent it out to a list of around 5,000. It was the first card in a sequence, to a list of absentee owners.  That one postcard sequence still had leads that Tarah and her company were working on. With that mailing, she wholesaled 5 of them, and 2 she kept as rentals. She made $234,800 in assignments. She is now targeting 4,284 records on a Senior with equity list with her second mailing sequence. NOTE: These results are Atypical... You most likely won't get results like this (see our Marketing Cost Guide). BUT, Tarah continues to use our marketing but it brings in results at a great Cost Per Acquitision.

Here's her video:

   

The Marketing

  • The list: Niche lists combined with Absentee with equity.
  • Mailing piece: Comic cards
  • List Size: 5,000

 

Try out the Comic Card Tarah Used!

  ** These results are ATYPICAL and do not represent what you'll get. Results are highly influenced by market, timing, luck, list, skill sets, offer, etc.

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Justin Dossey

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Justin Dossey, a seasoned real estate investor and CEO of Ballpoint Marketing, is committed to delivering innovative and results-driven direct mail solutions. His leadership at Ballpoint focuses on achieving unparalleled success for both real estate investors and a diverse range of businesses.