Case Study: Quick Apartment Wholetail With SoldFast
The house buying company, SoldFast operates throughout the nation. They work directly with home sellers offering multiple solutions. Their no-pressure full-transparency process ensures the best option for their family. They're also a client of Ballpoint Marketing! In this case, they used the Apartment Postcard for a GREAT duplex deal, netting $31,000! Let's go over the details! 
More Options - Happy Seller
SoldFast is a unique home-buying company that makes it clear what a seller can get for listing the property and what they can get for a cash offer. A listing almost always offers more money at the end of the day. However, it comes with more time and hassle. SoldFast allows the family to weigh the differences. Not all families need a cash offer. In this case, the family owned and lived in this Multi-Family property for 5 years and are looking to start a new chapter in their life — one with more land. After selling, the plan is to live in their camper until they find their dream lot. SoldFast will keep their eyes out on a new place. They would have netted $50k more by listing the property, but they wanted the flexibility of the cash offer and SoldFast offered a 6-week close to make that possible for them.
Don't Neglect the Small Apartment
Most investors and wholesalers target single-family houses. There's nothing wrong with that —SoldFast generates most of its revenue from single-family houses — however small multifamily properties (like this DuPlex) are hidden gems in each market. They are GREAT cash-flowing properties, are in demand by both investors and families, and provide big margins. SoldFast purchased this Duplex directly from the owners for $302,000 (details below), cleaned it up for $5,000, and listed it for $390,000. Netting (after commission and costs) $31,000 fairly quickly. (NOTE: Sellers were very aware of these numbers. SoldFast operates transparently and ethically to make sure all parties are aware of their choices) Bottom line: Don't neglect those small apartments!
The Strategy
If you want to acquire your own small apartments consider this strategy that we recommend AND SoldFast uses.
Mailing List:
From Propstream.com All 2-4 units with equity.
Postcard:
The handwritten Apartment Postcard 
What Makes These Different?
It doesn’t take a large network of brokers to buy multi-family assets at discounts. Whether you want to buy or wholesale: duplexes, 4-plexes, or large MFUs… this professional, field-proven postcard can help you find and negotiate these WEALTH-building assets. Here's why these work for our clients:
Copy and design: The copy is designed to have a “local feel” with our proven copy formula of short copy with 1-2 benefits added in. The design plus the copy combined create a very direct response marketing message to grab the attention of the owner. With the asset class merge fields, you can “laser target” the message and match the right asset with the right person.
Size: Hit your landlord market with “personality” using this postcard that’s printed on 4″x6″. The size if the perfect ratio for cost and being seen.
Handwriting: We use REAL blue ink with robotic arms that mimic human handwriting. The back of the card is fully handwritten in real blue pen, by our AI machines.
First Class: It's mailed for you, with first-class stamping.
Digital + Offline: If you have one, we will paste your URL into the website. SoldFast did it and our data shows you should too. Many of your leads will head to your website to verify your legitimacy. Some may even fill out your digital form. It raises your credibility and gives them a different CTA (Call to action).
You don’t need a large list to see the results!
Check them out (hit the drop-down and select "Apartment Postcard")!
